Last Updated: October 13, 2022

PCF Insurance Vs. Renegade Insurance: Which is the Right Choice?

If you are an insurance agent looking to join a new agency, this article is for you! We have compiled all the details, facts and figures of two leading insurance brokers – PCF insurance services and Renegade Insurance so that you can analyze which one is the better fit for you! 

In this blog

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Who is PCF Insurance?

PCF (also known as PCF Insurance Services) is a full-service insurance brokerage organization that offers comprehensive risk management solutions through a wide range of property and liability, life and health, employee benefits, and workers’ compensation insurance products. 

The company collaborates with hundreds of the nation’s biggest carriers to provide innovative solutions that address the risk management needs of thousands of clients across all key industry verticals in the United States. From recognizing specific difficulties to creating plans, the PCF team is committed to assisting clients in finding the best solutions for their business or personal needs.

How does PCF Insurance make money?

PCF’s business model is based on welcoming entrepreneurial, high-performing agencies who are committed to sustained, long-term growth. They also prioritize building a coast-to-coast network of trusted and complementary agency partners to strengthen their business. 

The three main focuses of PCF are: new partnerships, agency operations and a shared services model. 

Their partnership model balances autonomy and synergy, as PCF empowers agency partners to continue to operate independently while providing access to best-in-class shared services and growth resources, alleviating a lot of the back-office tasks. Their deep bench strength of national experts allows agency partners to collaborate and identify solutions with other leading agencies and frees them up to focus on what they do best – serve clients and grow their business.

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How do PCF agents make money?

PCF invests in the success of the agency partners it acquires. The PCF model invites entrepreneurship, bolsters resource and aligns partners through equity ownership. 

Today, PCF Insurance Services is forwarding its growth trajectory and includes more than 150+ Agency Partners across the country. They provides enhanced market access for partners, who can access an ever-expanding network of industry-leading talent, skills and resources that drive value for clients.

How wide is PCF’s market?

PCF has more than 178 Agencies in over 277 locations around the country. The company has earned $6.1B+ billion market premium and was the 2nd largest agency acquirer in 2021. 

They completed six acquisitions in 2019, 36 acquisitions in 2000, with another 89 recorded in 2021. This year, they are on track to complete more than 100 acquisitions. 

PCF is on the verge of building a multibillion-dollar organization and has been ranked a top 20 US brokers this year. 

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Who is Renegade Insurance? 

Renegade Insurance is a newcomer to the insurance industry. They’re backed by investors who have built category-defining companies, and believe that disruption through market-leading technology will ultimately allow insurance agents to “be their best selves”.

Renegade does not operate a franchise model. They’re an independent insurance brokerage platform. They offer a “you sell, we service” model to their agents, but that is just the start of what they’re trying to do.

How do Renegade Insurance agents make money?

Renegade Insurance agents also make money from commissions. Agents receive 80% to 95% commission (depending upon premium value) on new business and 50% commission on renewals for personal lines. 

Renegade Insurance also has a 60-40 split on new business and 40-60 on renewals for commercial lines. Additionally, Renegade Insurance also has options for agents who would like to sell life or health policies, allowing them to cross-sell all insurance lines of business. 

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How does Renegade Insurance make money?

Since Renegade Insurance does not operate on a franchise model, there’s no franchise fees. However, as it’s an independent insurance broker, it earns from upfront fees as well as monthly fees from agents for access to carriers, proprietary technology, and client servicing support. 

Besides the above-mentioned fees, another primary source of income for Renegade is commission split between the company and its agents. Coupled with a no retail outlet requirement, agents can virtually start their own agency with no retail investment.

How wide is Renegade Insurance’s market?

Renegade can provide direct appointments to its agents with 90+ carriers. While they are licensed in 48 states, as per their website, they officially operate in 7 states, namely, Georgia, Florida, Texas, Tennessee, Alabama, North Carolina, and South Carolina.

Additional benefits offered by Renegade include:

  • Proprietary technology (Lead Management Software & Rater)
  • Internal marketing team to source leads
  • Local SEO for agents
  • Customer service assistance
  • Product and Sales training
  • Book roll assistance from carrier to carrier

In a nutshell

Renegade Insurance  PCF Insurance
Line of Business 

Personal, Commercial 

Personal, Commercial and Specialty Insurance 

Commission Splits 

Up to 95% commission splits 

N/A 

Number of Carriers 

90+ carriers and MGAs 

100+ carriers  

Operating States 

7 states (licensed in 48 states) 

25+ 

Servicing Assistance 

Yes  

N/A 

Technology 

Proprietary lead management & rater software 

PCF Insurance uses 15 technology products and services including HTML5, Google Analytics, and jQuery. 
 
PCF Insurance is actively using 8 technologies for its website. These include SPF, Microsoft Exchange Online, and Amazon. 

Fees 

Yes  

 

For agents looking to grow and test their mettle, or even agents looking to take advantage and get ahead in the market, we hope this article has helped you learn about these two players. 

Are you interested in what our affiliated agents are up to? Find out via our agent directory! 

Has this article been helpful to you? Leave a comment below and share your thoughts with us.

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